Promotional Sales Brochure - One of our primary clients Dodge Development, does a lot of business with the dental industry and its educational group called the Seattle Study Club. This piece was a follow up to a meeting Mr. Dodge spoke at, and only targeted about 80 different dental practices. It was very successful and brought in over $17,000.00 in business. in just 2 weeks. This was a large 8 x 11 brochure on thick card stock
Dental Letter Layout (pdf)
DownloadWeb Copy - Here is a sample of home page copy for a company called ICU Mechanical. They specialize in commercial kitchen repair, HVAC, and equipment installation. I did all the copy for this website and it can be viewed at www.icumechanical.com.
ICU One Sheet (pdf)
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General Sales Letter - This is a sample of a general sales letter that was actually incorporated into an email piece. You’ll notice the headline incorporates useful information with the “how to” verbiage, unique information with the focus being on inspiring your team, and all of it wrapped with a subtle hint of urgency. This was sent to meeting planners and board members along with a video demo to give these decision-makers reviewable info. This piece did well, generating dozens of speaking engagements, and is still used currently. (Only a partial sample)
Sales Letter One Sheet (pdf)
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Program/Event - Many groups such as non-profits, and associations have regular events that they put on to add value to their membership. Attendance is relative to content, and whether promotional efforts are studious. This one-sheet is a simple piece describing a program being put on by the Commercial Food Equipment Service Association (CFESA). It was part of an emailed announcement that went out to all members.
CFESA 2017 (pdf)
DownloadMonthly Newsletter - This is a monthly newsletter I write for Dodge Development called "The Achievement Journal". It goes out to over 20,000 subscribers each month.
A Monthly Newsletter Featuring Bryan Dodge (pdf)
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